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KFH Automall Ramadan Campaign 2016

Miracle developed a fun and dynamic 2016 Ramadan campaign for KFH Automall. The creative communicates the chance of winning a trip to a dream vacation (when buying a car) by showing a well travelled souped-up suitcase with all the destinations it could travel to stuck on its lid. The suitcase itself resembles a car, tying in to the vehicle aspect of the promotion.